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Oncoscreen
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| Oncology Forecasting Presents Unique Challenges
Equinox Group’s OncoScreen offering provides a suite of tools to evaluate emerging
cancer therapies. The decision maker who evaluates the commercial outlook for oncology drugs
in development faces unique challenges, including:
- Target patients who, for any tumor type, are highly segmented by stage
of disease, prognostic markers, previous treatment, and other factors
- New therapeutics that can potentially treat multiple tumor types
- New agents that can be added to multidrug regimens
- Many new anticancer drugs in development have novel mechanisms of
action with limited clinical data and no comparable analogs
- Some developmental anticancer agents have the potential to profoundly
alter the future competitive landscape
Sample OncoScreen Revenue Outputs
OncoScreen Solves the Important Challenges
in Oncology New Product Forecasting
OncoScreen builds on well-established methods (e.g., unmet need analysis
to measure product innovation) that Equinox Group has created for evaluating
new drugs in other therapeutic areas. It provides customized tools to
solve the problems decision makers confront when evaluating oncology agents/regimens.
OncoScreen:
- Links an agent’s expected clinical attributes directly to predicted
share of patients in a transparent and defensible manner
- Uses an oncology-specific Equinox Share Predictor (ESP) forecasting
algorithm, based on analysis of recent launches in the cancer market,
that estimates the peak-year share of patients the client’s agent is
likely to achieve as a function of: 1) its clinical improvement compared
to the gold standard, and 2) the number of competing therapies it will
face in the market
- Forecasts share and revenue by tumor type, line of therapy, and country
(customized to the client’s need)
- Takes developmental competitors’ clinical attributes, launch dates,
and angles of impact (i.e., how directly a competitor will compete with
the client’s agent) into account to predict share of each developmental
competitor
- Differentiates share impact of a label, compendium listing, or publication
strategy, by line of therapy and by country
- Models new agents in monotherapy or as part of a multidrug regimen
- Allows for clinical assumptions about the client’s agent and those
of its competitors to be easily updated and reflected in the forecast
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EQUINOX]
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